So, a friend of mine jas an online store, and I help him out with his paid advertising, bringing in traffic, etc. He also has a nice enough( when it comes to size, in our country) e-mail list, featuring 25+k mails of buyers.
We'd like to use the list to joint-venture a drop-shipping store together, but we'd like to do it without bringing in his main business in the line of fire, by marketing to those people using a brand new site/funnel.
What's the easiest way of doing this? We…